Case study
Wiener Haus raises its Brand Awareness
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The famous chain of Wiener Haus restaurants hired Web Industry to increase its Brand Awareness across the country and boost the name of the 31 locations along with a launch of the new dishes on their Menu through the various communication channels.
Through a Customised Brand Engagement Plan we succeeded in optimising the exposure of the brand on the most pertinent websites in relation to identified positioning targeting.
The Brand Campaign strategy led Wiener Haus to:
- Increase interactions with the brand.
- Create positive associations with the proposed menu.
- Increase brand fidelity.
- Stimulate users to come into contact with the brand and its associated products.